The beauty brand Rimmel recently announced it would be introducing a new product to the market in August 2018, which promises to “create the ultimate natural, natural-looking, high-quality, and anti-aging beauty product”.
The product, which will retail for $29.99, promises to help you create a “perfect, healthy and flawless natural looking brow look”.
“With our new product, we are continuing to push the boundaries of natural beauty and have created a natural, non-toxic, and non-irritating primer that will help you build the ultimate flawless natural look.”
The product comes in two shades: a deep ruby (a lighter blue) and a deep coral (a more muted pink).
Rimmels statement about the new product is that it “will help create the ultimate naturally looking brow appearance” while also helping you “create a perfect, healthy, and flawless anti-ageing beauty product.”
The Rimmles statement also states that the product will not only protect your eyes from sun damage but will also protect your skin from the sun’s damaging UV rays.
“As you can see from the picture, it is super bright!
We will be rolling out this product throughout our stores in August,” said Rimmelman in a statement.
The new product also includes a special eye primer, which contains “a blend of the highest quality ingredients” and is meant to “make you look your best for days to come”.
“As a result of this new product being created, we’ve received so much positive feedback about it,” said Sarah Gaffney, the brand’s VP of product development.
“I love how it works so well.
I’m really excited about the possibilities that this product can have.”
The statement continues: “With the help of our own personal experience and expertise, we have also developed a unique, customised, and innovative product that we are launching in August to help our customers achieve their natural look for longer.”
The brand is also launching a new line of products, including a line of skin care products, in September 2018.